← Cycles
Design · c11
Security-Focused Brochure Site
archivedcreated 2026-09-11· last activity 2026-09-11
Why
Market clarity has emerged: security buyers generate urgency, engineering buyers generate interest without intent. The new policy-centric dashboard design gives us a concrete product story. Time to build a landing page that speaks directly to the security buyer.
Objective
Create a standalone landing page for www.qpoint.io that positions Qpoint as a security/governance product — not an observability tool. Draft copy first, build later.
Scope
- Text-first landing page narrative (markdown draft)
- 6 sections: Hero, Problem (two lanes), Solution with proof, CASB differentiation, Trust/specificity, CTA
- Informed by market-analyst data (19 sales calls, 15 companies)
- Target: security teams at regulated enterprises + AI-forward companies with governance gaps
Key Changes
- New standalone page on www.qpoint.io
- Security-first positioning language
- Policy dashboard screenshots as proof assets
- Two-lane problem framing (third-party data risk + AI governance)
Outcome
A landing page that converts security buyers — people who are accountable for data governance, not just interested in better tooling.
Artifacts
- initial-prompt.md
- draft-v1.md
- initial-prompt.md